Executive Headshots: The Importance of a Professional Image
Apr 26, 2018 | By: Strauss Peyton
YOUR image is everything. You only get one shot at a first impression. An image taken from your iPhone won’t cut it anymore. Having a professional head-shot on your website sets you apart as a trustworthy expert in your field.
Think about all of the places where your head-shot can be seen or used as a tool. There's your website, your LinkedIn profile, your e-mail signature, printed marketing materials and business cards to name a few and when photographed professionally your head-shot should be able to be used for at least 5 years. You can see that putting a little more effort into your corporate image can give you a big return.
What makes a powerful head-shot?
Professional Lighting – It is important to have a professionally lit head-shot. While some might prefer “natural light”, your corporate head-shot is not the time or place to use this type of lighting. Artificial light is predictable and controllable. This allows the photographer to properly light your face and body and give you the best image possible.
Professional Background – The backdrop of your head-shot is just as important as the lighting. Depending on your hair color, skin color and clothing choice we will choose the best background to make your image pop.
Body Language and Facial Expression – Posing can make or break your corporate head-shot. You will want to have a strong stance with open body language. You want to be perceived as confident but approachable. A friendly, relaxed, but confident expression will be the most inviting. We will be able to make you feel relaxed and confident during your sitting as well as how to pose you to get the best image.
What to wear - We get asked that question a lot when it comes to a corporate head-shot. We have created a Corporate Clothing Guide that details the best practices for both men and women. You can check out the guide here.
We look forward to working with you to create an image that matches your brand. Contact us at 314-997-8966 or fill out this form schedule your next corporate sitting.